Own the inbound paid program end to end, with paid search as the primary driver of qualified pipeline.
Optimize secondary channels like LinkedIn and website CRO to improve conversion rates and lead quality.
Ensure accurate tracking and attribution across paid channels, delivering bi-weekly performance reporting.
Tapcheck is a digital platform that provides on-demand pay to employees, allowing them to access earned wages early. The team is passionate about financial wellness and operates with values of humility, grit, raising the bar, and striving for growth.
Own day-to-day execution and optimization of global paid media campaigns across LinkedIn, Google, Meta, and emerging channels.
Partner with Creative and Marketing Ops to develop high-performing ad creative and ensure accurate conversion tracking and attribution.
Analyze performance and present actionable insights to marketing leadership, while evaluating new channels and growth opportunities.
Cresta provides an AI-powered platform for customer experience, combining conversational AI agents, real-time human augmentation, and conversation intelligence. The company has raised over $270 million from leading investors like a16z, Greylock, and Sequoia, and serves top brands such as United Airlines, Cox Communications, and Marriott.